These are NOT easy on/off, one of the reason there is a hump back, room so the heel to go.
What is amazing is this boot is built in a barn in Vermont and not a $10M factory in Europe. PEr Jim Schaffner, these WILL be on a World Cup podium THIS season.
These boots are $1500.00, there are no pro deals, no freebies. Speed costs money..how fast do you want to go?
An interesting question might be, when they are on the World Cup podium this year, what will be the manufacturer's label on the outside.? Head or Lange??
It's like David Dodge said in John's article, sometimes it's better to be the second one on the scene.
It's really hard to be the innovator in an established market (ask Apple). Head/Lange (as an example) has the reputation, the distribution channel, restrictive sponsorship deals with top athletes, what are the odds of Dodge ski Boots competing at retail with the big guys.? The best they can hope for, probably, is to be acquired by someone (maybe Dalbello?).? More likely is that Head and Lange don't have their heads in the sand and already have their own carbon fibre boot development programs underway and will step into the market and capitalize on Dodge's success.
I don't remember who get's credit for triggering the shaped ski revolution, but I'm sure they didn't make as much money off of it as K2/Atomic/Salomon/Rossignol?