Message #21552

[jim-ratliff]

Carbon Wheels
The Bike Industry hates new technology but is no match for the dreams of enthusiasts who want the performance of Formula One technology of the Pro Tour riders.  Selling new technology isn't about selling products, it's about selling dreams.
Most customers want information, bike people want clarification that their dreams are reality.
My dream (stemming mostly from the fact that carbon wheels are extremely profitable) is that the vast majority of riders will be on carbon wheels within the next few years.  More accurately, anyone on a carbon frame will have carbon wheels - like ham and eggs.
If you have the ham, it's time to get your eggs.  My carbon rim maker has confirmed delivery the first week in March - which will put them here about two weeks later.  On that happy vessel will be both C45 carbon clincher rims and C55 carbon clincher rims.  Anyone who buys either right now will also get an extra 10% off my already low Internet price if they order this week (discount applied at checkout).
Carbon wheels are not inexpensive but are an excellent investment in your happiness.
Thanks for reading.  John Neugent